Submission Tips.

Adobe recognizes exceptional Experience Makers in 10 categories, recognizing breakthroughs around brand visibility, customer engagement, content supply chain, CX orchestration journey maturity level, and whether it's practitioners, leaders, or teams driving the transformation. Explore the award category descriptions to decide which ones best represent your breakthrough.

• Did you use Adobe products to accelerate content creation while scaling content production and delivery? Consider The Conductor.
• Did you share your Adobe product expertise and best practices to help your peers create exceptional customer experiences? Look to The Ambassador.
• Are you orchestrating end-to-end customer journeys to deliver connected customer experiences at scale with Adobe products and AI capabilities? Check out The Orchestrator.

Stories and real-life examples make submissions come alive. Tell us about how you're delivering human-led, AI-accelerated customer experiences—the strategy, the creative decisions, and the results. Wherever possible, include links and documents that support your story. Read about the 2026 Adobe Experience Maker Awards winners for inspiration.

If you’ve driven revenue increases, boosted productivity, or improved ROI, let us know in your submission. We realize that some companies may not be able to share actual revenue figures, so remember that percentage change and other metrics are equally powerful ways to demonstrate growth.

Numbers alone may not tell the full story of your CX orchestration journey. If you’ve made your website more responsive or optimized your work management using Adobe products and AI capabilities, be sure to share that achievement in your submission.

There’s more than one way to gain the recognition you deserve, so we encourage you to apply for multiple award categories—up to three per company. Be sure to treat each application as a unique submission, whether that means refining your entry to align with the specific criteria for each category or shifting the focus of your story.

Every day, you use Adobe products to deliver personalized, AI-accelerated customer experiences. This is your opportunity to show the breakthrough brilliance behind your best work.